by Dan Woods | Mar 16, 2016 | Content Strategy, Marketing Leadership, PR
#Public relations is a term that covers the wild west of different types of firms doing vastly different things to help their clients. If you are a startup or a growing company, you may wonder if or when you need to use a #PR firm. In this first blog in our #tech PR...
by evolvedmedia | Feb 26, 2016 | Fresh Off the Web
Big glass buildings don’t buy software, people do. -SAP CMO, Jonathan Becher Savvy B2B tech marketers know that in marketing to companies, you are marketing to individuals. As we’ve said before, visual content is a powerful tool that marketers can use to connect with...
by Dan Woods | Feb 5, 2016 | Content Strategy, Marketing Leadership
Last summer, Aaron Zamost published a great piece on Backchannel titled “What’s Your Hour in ‘#Silicon Valley Time’?” Six months later, I’m still thinking about the article and its overview of the Silicon Valley hype cycle. A Vicious Hype Cycle The article describes...
by evolvedmedia | Dec 23, 2015 | Kicks and Giggles
‘Tis the season for giving! You’re making your list and checking it twice, but you’re not sure what to give your CEO. We’ve got you covered. The Evolved Media Ultimate B2B Tech #Holiday #Gift Guide shows you what to leave under the tree for your CEO. A happy CEO makes...
by evolvedmedia | Nov 2, 2015 | Guest Speakers
When it comes to web page loading, good things do not come to those who wait. Research shows that 40 percent of visitors close a site that takes longer than three seconds to load. These facts send chills down the spines of marketers, but in truth, everyone in a...
