End Small Thinking about Big Data

End Small Thinking about Big Data

End Small Thinking about Big Data We developed a thought leadership white paper and visually compelling infographic to explain how to use big data energy to start a movement. Coauthored by Teradata’s Scott Gnau and CITO Research founder Dan Woods, the paper clearly...
Hadoop for Everyone

Hadoop for Everyone

Hadoop for Everyone What do you get when you cross Splunk with Hadoop? Hunk. Splunk wanted a white paper to support the release of SplunkHunk™. With our deep knowledge of Splunk, we crafted a narrative that explains the value of the new product: “Hunk allows mere...
QlikView Unleashed: A Business Discovery Odyssey

QlikView Unleashed: A Business Discovery Odyssey

QlikView Unleashed: A Business Discovery Odyssey Qlik wanted to speak more directly to the IT buyer. We delivered a high-impact comic that shows how QlikView gains visibility into a business. The innovative comic caught fire on Twitter, and one IT buyer new to...
The Intelligent Enterprise

The Intelligent Enterprise

The Intelligent Enterprise Clients come to us with big ideas. They give their big ideas a name. That name means a great deal internally, but communicating it to the outside world is more difficult. The term “unified data architecture” is meaningful to Teradata. It...
The Business Value of Connection Analytics

The Business Value of Connection Analytics

The Business Value of Connection Analytics Teradata wanted to communicate the value of graph analytics to a technology and business audience. We created a series of articles about how graph analytics can shed light on 10 common business problems. We then repurposed...