Under The Hood: Why Operating System Matters

Red Hat needed third party content to establish themselves as the number one operating system for SAP deployments. We had to convince new and existing Red Hat customers to choose Red Hat Enterprise Linux. We created a high-impact infographic and white paper package that combines quantitative and qualitative research with stunning visuals. The infographic proved to be a high-value asset, and was used for a microsite, targeted outreach, sales enablement, and social awareness campaigns.