Hadoop for Everyone

What do you get when you cross Splunk with Hadoop? Hunk. Splunk wanted a white paper to support the release of SplunkHunk™. With our deep knowledge of Splunk, we crafted a narrative that explains the value of the new product: “Hunk allows mere mortals to interact with and ask questions of huge datasets stored in Hadoop.” The result is a scannable paper with high visual interest that performed well and supported top-of-the-funnel goals.